In a 2024 report, the Global Business Travel Association (GBTA) highlighted that global business travel spending will reach $1.5 trillion by the end of 2025, finally surpassing pre- pandemic levels. Meanwhile, UN Tourism reported that around 300 million tourists traveled internationally in Q1 2025 alone, about 14 million more than in the period of 2024.
This means only one thing – the travel and tourism industry is at an all-time high since the pandemic. And there are ample opportunities for small and medium-sized businesses
(SMEs) to create a thriving business in this sector. Industry leader, Julia Simpson, President s CEO of WTTC, says, “SMEs form the backbone of the sector and their role in driving growth and innovation is undeniable.”
However, issues like evolving visa rules, stricter compliance policies, and rising sustainability expectations can make it difficult for your travel business to efficiently navigate the challenges of the industry and make informed, cost-effective decisions.
That’s where business travel experts for SMEs come to the rescue.
In this blog, we will explore the need for business travel experts for SMEs and how the right guidance can turn every challenge into a competitive advantage.
What do Business Travel Experts for SMEs Bring to the Table?
In simple words: a business travel expert levels the playing field by giving you the same access, insights, and opportunities as industry giants. But an expert can do much more.
Let’s take a deeper look at where business travel experts can play a transformative role for your company.
1.Navigating the Ever-Changing Dynamics of Global Regulations
New visa requirements, tax implications, travel insurance compliance and geopolitical risks are constantly impacting the travel and tourism landscape.
If a growing SME like yours even misses a fine print detail, it could result in delayed trips, additional expenses, or, in the worst-case scenario, loss of business.
For example: In Q4 2026, the European Union is planning to roll out stricter checks under the ETIAS (European Travel Information and Authorization System). After this, people from 59 visa-exempt countries will require a travel authorization to enter 30 European countries for a short stay.
For SMEs unfamiliar with such changes, travel experts ensure proper documentation and planning to avoid disruptions. Thus, travel experts help you stay compliant without slowing down operations.
2. Elevating the Traveler Experience… Within the Budget
It is quite well known that SMEs always operate on a tight budget. So, they especially benefit from expert-negotiated rates, streamlined booking processes, and transparent
expense tracking. In fact, 52% of SMEs now use travel solutions to manage budgets and negotiate better deals. That means more SMEs are realizing that expert guidance can result in measurable savings without compromising the quality.
3. Making Your Travel Business Sustainable
With rising scrutiny around carbon footprints and ESG policies, SMEs are under pressure to make travel more sustainable. Business travel experts can provide guidance on reducing waste, eco-friendly accommodation, and emissions tracking, which can align travel plans with sustainability goals.
4. Access to Industry Leaders
When you are running a growing SME, your network matters and so does the knowledge it brings. But getting face time with the right partners, suppliers, and global stakeholders often requires strategic planning and insider connections. Many travel experts also bring insights from top industry voices so that you are guided by the very people shaping the future of business travel.
Expert Guidance = Better ROI
The return of business travel is a strong signal, but uninformed decisions in today’s landscape can be detrimental to the company. That’s why engaging with business travel experts for SMEs enables companies to scale with confidence.
At Together in Travel, we are dedicated to leveling the playing field so SMEs can grow sustainably and strategically.